THE Blog

Outdoor Adventure and Activity App

Outdoor Adventure and Activity App

Led research, design, and development for an outdoor adventure app that aggregated outdoor activity data from around the state. OutThere Colorado is driving and inspiring the outdoors lifestyle for weekend warriors around the world. The app aggregated activity data...

Leadership Philosophy

Leadership Philosophy

I am a values-based person, and my decisions are simply based on doing the right thing for my team and my business. I am motivated to listen more than I speak and seeking to understand. I lead with passion and humility. I focus on results, accountability, dedication,...

The Secrets of Highly Successful Groups

The Secrets of Highly Successful Groups

I just wrapped up The Culture Code: The secrets of highly successful groups. From Goodreads: An essential book that unlocks the secrets of highly successful groups and provides readers with a toolkit for building a cohesive, innovative culture, from the New York...

Building an Entrepreneurial Ecosystem

Building an Entrepreneurial Ecosystem

I recently had the opportunity to meet Brad Feld at the Foundry Group offices in Boulder. Though it was a quick meeting related to fundraising for me an important moment beyond the objective of the meeting. I feel there is no better way to learn the thinking of...

The Ultimate SEO Guide

The Ultimate SEO Guide

As "SEO experts" especially those of us that were around in early Google days we remember when we created content, websites and digital products all to leverage search as a powerful marketing channel.  I recall 2005 when Huffington Post launched its content teams...

Iterate, iterate, iterate

Iterate, iterate, iterate

The definitive playbook by the pioneers of Growth Hacking, one of the hottest business methodologies in Silicon Valley and beyond. Sometimes I come across a book that just encompasses many thoughts I have into one simple construct and Hacking Growth: How Today's...

Contagious: Why Things Catch On

Contagious: Why Things Catch On

This book was addicting. PUI + UX ure fun. Marketing and technology are so very linked to marketing success we cannot have one without the other. Use this book for ideas, spur your thinking by reading a variety of marketing case studies. Contagious combines...

Building Habit-Forming Products

Building Habit-Forming Products

How do successful companies create products people can’t put down? Stop the presses. This book was so significant to my product strategy efforts that I started speaking about it at a variety of events with the topic of "habit as a strategy." Hooked is based on Eyal’s...

Rediscovering the Greatest Human Strength

Rediscovering the Greatest Human Strength

Excerpt from Amazon: "Pioneering research psychologist Roy F. Baumeister collaborates with New York Times science writer John Tierney to revolutionize our understanding of the most coveted human virtue: self-control. Drawing on cutting-edge research and the wisdom of...

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